Meet Cassiy Johnson, who redefined her income potential despite not having a college degree. When she lost her daycare sales job in March 2020, a YouTube video about print-on-demand opened new doors for her.
Starting with T-shirt designs on Etsy, she embarked on a lucrative journey.
Print-on-demand is all about creating and selling custom designs, only producing them once an order is placed. This side hustle grew into a full-fledged business for Cassiy, expanding into another Etsy store and a YouTube channel, where she shares her insights with thousands.
Her efforts paid off big time. The print-on-demand shop alone generated over $766,000 since its inception, with a peak month bringing in over $100,000. Despite a recent setback due to sales conversion issues, Cassiy’s entrepreneurial spirit remains undeterred as she launches a new store.
